Review Labels: Best Practices
Review Labels help you categorize and manage feedback efficiently. By tagging reviews with consistent labels, you can identify trends, monitor key issues, and take action faster across locations.
Why Labels Matter
Labels give structure to your review management. They make it easier to:
- Filter and analyze feedback across your locations
- Send notifications to the right teams
- Track recurring feedback over time
- Recognize staff shoutouts or operational opportunities
Consistent labeling ensures your data stays actionable and your reports stay meaningful.
Recommended Labels
We suggest starting with a small, high-impact set of labels that cover the most common categories of restaurant feedback:
Food Quality Issue |
Complaints about taste, freshness, temperature, or portion size. |
Service Issue |
Mentions of slow, inattentive, or rude service. |
Cleanliness Issue |
Comments about dirty tables, restrooms, or general environment. |
Wait Time Complaint |
Feedback about long waits for seating, orders, or pickup. |
Incorrect Order |
Wrong or missing items, incorrect modifications, or order mix-ups. |
Staff Recognition |
Mentions of great service, specific employees, or positive experiences. |
Food Poisoning Claim |
Mentions of illness, feeling sick after eating, or “food poisoning.” Flag immediately for follow-up. |
Allergy / Safety Concern |
Mentions of allergens, cross-contamination, or foreign objects in food. Prioritize for urgent review. |
Labeling Guidelines
- Be consistent. Apply labels based on the content of the review, not the star rating.
- Recognize positives. Label Staff Recognition when employees receive shoutouts to celebrate wins and boost morale.
- Review regularly. Audit labeled reviews monthly to ensure consistent usage across your team.
Tips for Notifications and Reports
Create notifications or emailed reports for specific labels, such as Food Poisoning Claim or Allergy / Safety Concern, so teams can act quickly when these appear.
Use Staff Recognition labels to surface positive mentions and highlight great service internally.
Periodically review label reports to identify recurring trends and guide operational improvements.